VIVA Best-of-the-Best Awards
The VIVA (Vision, Innovation, Value, Achievement) Best-of-the-Best Awards honors the most outstanding examples of shopping center Design and Development, Sustainability, Marketing, and Community Service worldwide.
*All gold winners in ICSC's regional awards programs are automatically enter into this prestigious global awards program.
- Best Individual Video Winner: $2,500 Cash Prize
- Best Group Video Winner: $5,000 Cash Prize to be split evenly between video participatants
- Participation Weekly Draw: Every week a submission from that week will be randomly selected to win Building Excellence points
How to Win
A cross-functional group of CF Employees will score each video on the following four criteria. Click here for more information about the CF Selection Committee:
- Overall Message: What do you love about CF? Clear and meaningful message
- Creativity: Use your imagination...have some fun
- Showcase CF Properties: We have beautiful assets, show them off
- Impact: Evoke emotion to make it memorable and entertaining...i.e. humorous, sentimental, pride, inspired, etc.
- One submission per employee...featured in either group or individual
- Videos must be 60 seconds or less…those above 60 seconds will not be eligible
- Videos are to only feature CF employees
- All video content, including language and attire, must be professional and appropriate
We may use all or part of your video on social media! Click here and review CF Contest Rules and Guidelines.
- Ensure videos are 60 seconds or less
- Hold smartphone horizontally
- Use your selfie-stick to capture more in your video
- Use headphones with a speaker when speaking in your video to reduce background noise and ensure your message is clear
- Check out some of the video editing apps, such as Magisto, Viddy and Splice
- Use music, dance, sing, make up a song or cheer, organize a flash mob, etc…make it memorable